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[ Home: Art Business: Bigger isn't always Better! ]
"Bigger isn't always Better!"
Page 2 of 6

Author: Scott_Burkett, Contributing Editor

Why do you think people are buying these smaller works?

Eliza Leahy: They are inexpensive!

Phyllis Franklin: People enjoy having something different to use as note cards. They enjoy the fact that they know the artist and having small 5x7 pieces they can display is a popular decorative thing these days.

Arlene Steinberg: Price, and with the prints, a chance to own something they like at an affordable price.

Charissa Thomas: Many people want original art, but are unable to afford large pieces. Another thing I have learned from talking to buyers is that they have less space to display artwork in their homes or apartments.

Sandra Fletcher: I think a lot of people collect watercolours because they like the medium. Others collect nudes. My work appeals to both of these markets. I also think that people can build up more of a collection of small works. How many large works can they buy before they run out of wall space?

Judy Lalingo: Affordability. The reproduction market has more or less bottomed out and thankfully, more people are starting to value originals; but, they need an opening market in order to get their feet wet. New collectors are more apt to spend in the $200 to $500 range and small works can usually fit into this price bracket. Also, small works don't take up a lot of wall space, and they can fill unusual niches or accent larger collections. Both the size and the price allows a collector to purchase a wide variety of artists, styles, media, and subjects.

Linda Blondheim: Partially because they are reasonably priced and partially because my best work tends to be small.
"Beeguiled", 6” round copper etching printed on Somerset Velvet, Charissa Thomas
What venues are you finding successful for selling smaller works?

Eliza Leahy: Ebay is the only way I'm selling at the moment.

Phyllis Franklin: I have my cards, baskets, and 5x7's in local shops, at the antique shop that markets my larger works, and I have them on my web page. I also have them available in gift baskets and many of my friends and family call me when they need something special for someone in the hospital or a bridal shower. Each gift basket has an assortment of my note cards as well as other small goodies, some of which are handmade by me.

Charissa Thomas: I find that small specialty shops will buy framed pieces, or will take my work on consignment. I also sell quite a few of my smaller works through my website.

Sandra Fletcher: I currently only sell these works through Ebay.

Judy Lalingo: Everything from group museum exhibits, to art festivals, to gallery shows. There's also a number of exhibitions that are for small works only, with strict size limitations. Some of them are adamant about proportions as well, restricting subjects in a painting to 1/6th of their life size.

Linda Blondheim: Galleries, Ebay, restaurants and bookshops, museum exhibition invitationals.
"Two Crows" acrylic on panel, 5" x 7", Judy Lalingo
What types of prices are you realizing?

Eliza Leahy: Very low! But I'm in Australia, so everything gets multiplied by 1.7 which helps!

Phyllis Franklin: Boxed note cards sell for $10.00 each. My cost is $4.50. Gift baskets and 5x7's sell for $20.00/$25.00 and my cost is usually a little less than half the selling price.

Arlene Steinberg: When I was doing Paper Sculpture, I made 7"x7"x2" shadowboxes with a paper sculpture flower. These I sold for $75 each. Now with my newer colored pencil pieces, I am creating 4" x 4" (framed to 10" x 10") flowers. These sell for $195 each. I also have 4" x 6" flowers (framed 11" x 13") that I sell for $275. Notecards sell for $3.50 each or 5 for $15.00 and each is individually wrapped. Prints sell matted for anywhere from $15 on up to $75.

Charissa Thomas: My intaglio prints run from $40 to $200, depending on the amount of work done to the plate. I also do small editions of 20 to 25 pieces which make the prints more appealing to buyers.

Sandra Fletcher: I have just increased my minimum bid price to $24.99 so that is the lowest price they now sell for. One of the great things about Ebay is that the market determines the price. A popular picture, with more than one person bidding, will sell for more. I have sold work for over $100.

Judy Lalingo: I try to keep my pricing consistent... my 3"x4" miniatures are up to $275 now, my 8"x10"s are $1000, or slightly more. This includes frames, of course. Because I work on panel, I've found an ideal framer who works with me creatively... she uses various methods of suspending a small piece within the frame so that no part of the painting is covered by the frame.

Linda Blondheim: on Ebay- $25-$50, Galleries from $60-$300
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